SEO Case Study
820% Increase in Organic Traffic In 6 Months!
Big Moe Watches, the famous Rolex Watch Broker in Dubai. We have helped Big Moe generate more 37,504 click in just 6 months!
Project Background
Big Moe approached Advertronix to increase his organic traffic on Google. His business, Big Moe Watches, is one of Dubai’s biggest luxury watch dealers. Expertly known for sourcing authentic pre-owned luxury watches in Dubai. His vision was to attract high-intent buyers organically from Google.
Our SEO experts were thrilled to take the opportunity to elevate his brand and position him as a leader in his business. It was a perfect chance for us to craft a powerful strategy to drive high organic reach and serious buyers.
The Project Objectives
Initially, Big Moe used Advertronix to manage Google Ads for him. Then, he shifted a considerable part of his marketing efforts to SEO.
The main objective was to increase organic traffic for bottom-of-the-funnel keywords. Big Moe was dependent on social media traffic and Google Ads.
Big Moe 3 main objectives were:
Higher Organic Traffic
More Qualified Traffic
Increase Ranking on Relevant Keywords
Better Conversion Rate
How We Did It
Here Is How We Achieved It
Site Audit
Our first step was to conduct a comprehensive SEO audit to identify technical issues affecting Big Moe Watches’ organic performance. Issues that no longer existed included:
‣Crawlability
‣Indexing
‣Site Speed
‣Mobile Friendliness
Website Architecture
Site architecture is one of the most important aspects of e-commerce websites, and it determines your success. We created an architecture that serves both the search engine and user navigation.
We started by adjusting the mega menu structure for better user accessibility, and after that, we added breadcrumbs to the website to enhance the internal linking.
Keyword Research
Our keyword research objective was to select high-intent, conversion-driven keywords for our campaign.
Our SEO experts conducted in-depth research to identify the ultimate commercial and informational keywords that attract serious buyers.
Also, our keyword research was mindful of building authoritative content to boost rankings.
On-Page SEO
We always conduct automatic and manual on-page SEO checks for all our clients. Every page on the website was meticulously optimized to increase organic visibility and CTR with SEO-friendly:
‣Title Tags
‣Meta Description
‣Headings
‣Content
‣Schema Markup
‣Internal Linking
Project Results:
As shown below in the screenshots, Big Moe Watches performance has shown a strong upward trend in the position rankings. These graphs highlight the impact of our implemented SEO strategies.
The image below shows all the keywords we are ranking for with their distribution between:
- Top 3
- Top 10
- Top 20
- Top 100
As a testament to our work, check here for the most competitive keywords we ranked for
Ranking for ‘’Audemars Piguet dubai’’ just under Audemars Piguet themselves!
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Looking for More Conversions?
If you have an e-commerce brand or business and want to spike your traffic and sales, you Can always contact us for a free, no-charge consultation.
One of our experts will schedule a meeting or a call at your convenience to discuss your project plans.
Your business’ next step might be just one call away!
